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Organizer FAQ

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Getting started

Where do I manage my event?

Open your organizer workspace, select an event, and use its left-hand menu. Your selected event stays the context for its reports and settings. All events takes you back to the event list. See Navigate the workspace.

Example event — select the event first, then use its left-hand menu.
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Why are some ticketing and sales panels missing?

The available panels depend on the event's attendance method. Nooba ticketing has checkout, orders, and sales tools. An external ticket link uses the external provider for checkout and sales reporting. See Choose an attendance method.

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Is a free event the same as a free ticket?

No. A free event does not require a Nooba ticket checkout. A free admission ticket uses Nooba ticketing and creates an order when someone completes checkout, even though they pay nothing.

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Is my unfinished event already published?

No. During creation, the draft is saved in that browser tab until you publish. This is not a shared draft across devices. Keep the tab open while working and check the confirmation before assuming the event is live. See Create and publish an event.

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Do I need to connect payments before publishing?

For Nooba ticketing, the publishing review checks your payment setup. Complete the required payment connection in the organizer workspace before publishing a ticketed event. Other attendance methods have different requirements; follow the issues shown in your review.

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Create and publish

Why can't I publish my event?

Open Review and publish and follow each listed issue to the relevant panel. Check event details, attendance settings, and—when using Nooba ticketing—payment setup, admission tickets, and ticketing review. See Fix publishing problems.

Sample draft — follow each remaining issue back to its section.
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Do I have to add products, guests, promo codes, and questions?

No. These are optional. The ticketing setup asks you to review each panel so you can decide whether to use it. You can review a panel and continue without adding anything.

Sample draft — optional sections still need a review before publishing.
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Where can I find my ticket link after publishing?

Use Share in the event workspace and select the ticket link for Nooba ticketing. The post-publish popup also offers to copy it. An event-page link and a direct ticket link have different destinations. See Share your event and create tracking links.

Example event — copy your own event's link here; pictured links are local examples.
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Can I change settings after publishing?

Use the event's management panels to see what is editable. Save changes explicitly. Some checkout settings can be restricted once the event is live, and changes do not rewrite existing orders. Check your public page after saving a customer-facing change.

Example event — edit public details, then save changes explicitly.
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Tickets and checkout

Do products count toward admission capacity?

Products are checkout extras, not admission tickets. Product-only orders do not count as ticket purchases in Path exploration. Configure admission tickets separately from products. See Set up tickets and products.

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Are checkout questions answered once per ticket?

Checkout questions collect answers for the order, not a separate answer from every attendee. Check whether each question is required and preview your checkout before publishing. See Questions and promo codes.

Example event — questions collect answers for the order.
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How do I set up a promo code?

Open Tickets & checkout → Promo codes, add the code and discount, select its applicable items, and check its validity and availability settings. Save it before using it. Test the code with a matching item; do not complete a real order just to test the discount.

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Who pays the fees by default?

The default is Buyer pays both fees. The Fees panel shows the available policies and an example for your cheapest admission ticket: what the buyer pays and what you receive. Review the saved policy before publishing. The example is not a payout balance. See Understand fees and checkout settings.

Example event — sample amounts illustrate the fee split, not guaranteed fee rates.
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Orders and entry

Is an order the same as a ticket?

No. One order can contain several admission tickets and products. Reports label orders and admissions separately. Path exploration counts qualifying admission orders, not the number of tickets in each order.

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Does issuing a guest ticket use ticket inventory?

An inventory-backed guest ticket uses the selected ticket's inventory. A custom guest entry is different. Check the issuance type and quantity before sending; guest-list orders are excluded from Path exploration's ticket purchases. See Manage orders and guests.

Example event — choose the issuance type and recipient carefully. All displayed guest details are synthetic.
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Will adding a guest send an email?

Guest issuance can send a ticket email. Review the recipient, item, quantity, and send option before confirming. Treat issuance as a real action, not a preview.

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Where do I find the scanner code?

Open Check-in in the event workspace. Keep the scanner code private: it is for your entry team, not customers or public posts. Test entry-team access before doors open. See Prepare check-in.

Example event — this is a non-working sample code. Never share your real scanner code publicly.
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Why does not yet issued differ from available tickets?

Inventory figures can account for issued tickets and reservations differently. Not yet issued is not necessarily the quantity immediately available to a buyer. Check the inventory labels and active sales settings rather than using one figure as a promise of availability.

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Reporting

Are card views and event opens unique people?

No. They are counts of recorded activity. One person can generate more than one view or open. Reports do not identify individual people. See Understand Traffic.

Example event — these are activity counts, not unique people.
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Does Buy tickets mean someone purchased a ticket?

No. Buy tickets counts recorded selections of the ticket button. Completing checkout is a separate outcome. A selection can lead to Nooba checkout or an external ticket provider, depending on the event.

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Which purchases appear in Path exploration?

The final step counts confirmed admission orders that started from the Nooba app, including paid and free ticket checkouts. It excludes guest-list and product-only orders. Web-only custom-link sales still appear in Sales and Sales analytics, but not in this app-origin purchase count. See Read Path exploration.

Example event — purchases are qualifying app-origin admission orders, including free checkout.
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Does the graph follow each person's journey?

No. It compares aggregate activity and app-origin admission orders. The ribbons are scaled for readability, not measured person-level transitions. A gap is not proof that a specific number of people abandoned checkout.

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Is participation required before buying a ticket?

No. Participation is a separate action, not a required ticket-checkout step. Customers can buy without selecting Participate.

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Why can I see a purchase but no event opens?

Orders and app activity come from separate data sources. Direct checkout, reporting dates, export delay, collection settings, or differences between app versions can explain a mismatch. Check the selected event and dates, refresh, and review the report's status. See Investigate missing analytics.

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Why can an action rate exceed 100%?

These are ratios of recorded action counts, not percentages of unique people. Repeat actions, direct opens, and different entry routes can make a later activity count larger than an earlier one.

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Is Net sales my payout balance?

No. Net sales reports sales after organizer fees, before refunds; it is not a bank balance or a payout schedule. Use financial reconciliation for refunds and settlements. See Read sales and export reports.

Example event — Net sales is a report figure, not a payout balance.
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Why do sales figures differ from inventory figures?

Sales reports use the selected reporting period. Inventory describes the current ticket setup and issuance state, which may include activity outside that period. Compare figures with the same dates and definitions.

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What is the difference between zero and a dash?

Zero is a reported count of no activity. A dash or unavailable state means a figure cannot be shown or calculated; it should not be interpreted as zero. Check the status text before drawing conclusions.

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Which export should I use?

Export data downloads the report data for the selected event and period. The Orders CSV is for order-level work and uses its order filters. Orders exports can contain customer information; share them only with people who need it.

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Promotion

What is the difference between Share and a tracking link?

Share gives you the event or ticket destination. A named tracking link adds a source you can recognize later in Sales analytics. Use separate links for promotions you want to compare. See Share and track links.

Example event — create a separate named link for each promotion you want to compare.
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Do I need to fill in all the advanced campaign fields?

No. Start with a recognizable tracking-link name and use its copied URL. Advanced campaign fields are useful when you already have a campaign naming system. Do not put customer names, emails, or other personal information in a tracking URL.

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Should a plain ticket URL carry a campaign?

A plain URL is intended for direct sharing, without a named campaign. To track a campaign, copy its specific tracking link. If an order from a plain URL unexpectedly shows a campaign, verify the URL you opened and report the mismatch; do not assume every plain-link order belongs to that campaign.

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Does Unattributed mean the order failed?

No. It means the confirmed order has no recognized tracked source. The order still counts in the sales report. Attribution coverage and checkout success are different things. See Understand sales sources.

Example event — Unattributed is a source classification, not a failed order.
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Why are Meta and Nooba conversion totals different?

They measure different things and can use different attribution windows, dates, and modeling. Nooba's sales sources come from confirmed Nooba orders and their recorded attribution. Do not expect a one-to-one match with Meta Ads Manager.

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Does saving a Meta Pixel ID guarantee every event is sent?

No. Saving an ID configures the integration; delivery also depends on the actual customer flow, consent, browser conditions, and integration setup. It does not start an advertising campaign. See Set up a Meta Pixel.

Example event — configuration and delivery verification are separate steps.
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Nooba · Organizer guides